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View Full Version : ESPN to Air Special PBA Bowling Series in Prime Time this Spring



onefrombills
01-29-2009, 04:37 PM
FOR IMMEDIATE RELEASE

Mike Jakubowski | PR/Media Relations

Professional Bowlers ***ociation | 719 Second Avenue, Suite 701 | Seattle, WA 98104

Tel: 800.903.0930 | Fax: 206.332.9722 | mike.jakubowski@pba.com






PBA King of the Hill Powered By AMP Energy® debuts Wednesday night, April 22 at 9 p.m. ET



SEATTLE (January 29, 2009) - Wednesday night will be bowling night in America this spring.



The Professional Bowlers ***ociation will be going prime time in a groundbreaking new five-week series to air Wednesday evenings on ESPN beginning April 22, the Lumber Liquidators PBA Tour and Strike Ten Entertainment announced today.



The world's best bowlers will face off in the first-ever PBA King of the Hill Powered by AMP Energy® at 9 p.m. ET on April 22, April 29, May 6, May 13 and May 20 on ESPN.



In addition, during this five-week timeframe consumers will be encouraged to visit participating bowling centers to participate in the AMP/Dale Earnhardt Jr. promotion for a chance to win exciting prizes.



"We are thrilled to bring high stakes bowling to a prime time audience," said PBA CEO and Commissioner Fred Schreyer. "Working with ESPN and Strike Ten plus our great sponsor AMP Energy®, we will present bowling to fans like they've never seen it before."



The top 10 players in the Lumber Liquidators PBA Tour Player of the Year points race at the end of this 50th Anniversary season will qualify for the PBA King of the Hill Powered by AMP Energy® series, plus one wild card entry. The Player of the Year, likely to be decided the last week of the season at the 66th Lumber Liquidators U.S. Open concluding April 5 on ESPN, will be declared the first "King."



Each one-hour King of the Hill show will feature three players. In the first show April 22, the No. 2 finisher in the Player of the Year race will face the No. 3 finisher in a one-game match, with the winner advancing to bowl vs. the King (Player of the Year) in a one-game match. That winner will come back as the King on the following week's show.



The players in the PBA King of the Hill Powered by AMP Energy® will be battling for a purse of $100,000. The event will be contested at the Kegel Training Facility in Lake Wales, Florida.



The second show will feature Player of Year points finisher No. 4 vs. No. 5; The third week finds No. 6 vs. No. 7; No. 8 takes on No. 9 on fourth show; and the last week has No. 10 vs. the wildcard. Each show concludes with the winners of those matches advancing to the King of the Hill match to face the reigning King, with that winner coming back to defend the crown the following week.



The PBA Player of the Year points list can be found on pba.com. Currently, Wes Malott leads the point race, followed by Sunday’s H&R Block Tournament of Champions winner Patrick Allen and PBA World Championship winner Norm Duke.



This week, the Lumber Liquidators PBA Tour airs its Don and Paula Carter Mixed Doubles Championship from Reno, NV on ESPN Sunday, Feb. 1, at 2 p.m. ET.





About the PBA

The Professional Bowlers ***ociation (PBA) features the best bowlers in the world competing in National, Regional and Senior Tour events and will award over $4.3 million in prize money during the 2008-09 Lumber Liquidators PBA National Tour. The organization has more than 4,000 members spanning 13 countries, and nearly one million viewers tune-in to watch the Lumber Liquidators PBA Tour every Sunday on ESPN throughout the season. PBA sponsors include Bayer, Brunswick, CLR, Denny's, Etonic, Flomax, GEICO, Go RVing, H&R Block, Lumber Liquidators, Motel 6, Pepsi-Cola and the USBC, among others. For more information on the PBA, log on to www.pba.com.



About ESPN

ESPN, Inc. is the world's leading multinational, multimedia sports entertainment company featuring a portfolio of over 50 multimedia sports ***ets. The company is comprised of six domestic television networks (ESPN, ESPN2, ESPN Cl***ic, ESPNEWS, ESPN Deportes, ESPNU), ESPN, ESPN2, ESPNEWS and ESPNU HD simulcast services, ESPN Regional Television, ESPN International (34 networks, syndication, radio, web sites), ESPN Radio, ESPN.com, ESPN The Magazine, ESPN Enterprises, ESPN PPV, ESPN Zones (sports-themed restaurants), and other growing new businesses including ESPN360.com (Broadband), ESPN Mobile Properties, ESPN on Demand and ESPN’s interactive television applications, as outlined above. Based in Bristol, Ct., ESPN is 80 percent owned by ABC, Inc., which is an indirect subsidiary of The Walt Disney Company. The Hearst Corporation holds a 20 percent interest in ESPN.



About BPAA/Strike Ten Entertainment
Headquartered in Arlington, Texas, the 75-year-old Bowling Proprietors' ***ociation of America is a trade ***ociation representing the business interests of bowling center owners worldwide. BPAA’s mission is to enhance the profitability of its member bowling centers. As a division of BPAA, Strike Ten Entertainment is the marketing arm of the bowling industry. Strike Ten Entertainment’s mission is to increase the number of paid bowling games in bowling centers each year through promotions, publicity and industry-wide marketing initiatives.