FOR IMMEDIATE RELEASE
Contact: Sherry Perez, PBA
562.244.8048
Sherry.perez@pba.com
Brad Raymond, Gemini Sport Marketing
218.326.6644 x18
Ladd Biro, Champion Management
972.724.3039

SEATTLE (October 15, 2008) — Gemini Sport Marketing, a leading designer and manufacturer
of custom performance apparel and the PBA announced today that Gemini will be the official
jersey of the 2008-09 Lumber Liquidators PBA Tour.
Gemini was the key driver behind the evolution of the customized tournament jerseys that are
now ubiquitous on the major fishing circuits. Popularized by such legendary competitors as Denny
Brauer and Dean Rojas, G2 jerseys now dominate the sport and have become must-have
accessories for weekend and casual anglers alike.
“We’ve done our research, and we’re convinced that the timing is right for all involved,” said
Marty Glorvigen, Gemini’s CEO and co-owner. “We believe tour pros and their sponsors will
welcome the creativity and fashionable designs we can offer. And as we saw in the fishing
industry, we think casual bowlers will quickly embrace the enhanced look as well.”
Chris Barnes, 2007-08 PBA Player of the Year, was selected by Gemini as the face of its new
campaign to reach the bowling market. Barnes will unveil his dynamic new jersey at the PBA
World Championship in Wichita, Kansas, October 19-26.
Barnes will be featured in Gemini’s print and online advertising and make appearances for the
brand at key events and trade shows.
“I’m honored that Gemini picked me to represent their brand to the bowling market,” said
Barnes. “I’ve always felt that our sport deserved a more contemporary and stylish look, and
there’s no doubt that Gemini’s designs are exactly what the doctor ordered. I know my sponsors
are excited about it as well.”
Images of the Barnes jerseys, and other custom designs, are available online at
www.geminisportmarketing.com.
The agreement between Gemini and the PBA was brokered by Ladd Biro of Champion
Management (www.championmgt.com).
About the PBA
The Professional Bowlers Association (PBA) features the best bowlers in the world competing in
National, Regional and Senior Tour events. The organization has more than 4,000 members
spanning 13 countries, and nearly one million viewers tune-in to watch the Lumber Liquidators
PBA Tour every Sunday on ESPN throughout the season. PBA sponsors include Bayer, Brunswick,
CLR, Denny's, Etonic, Flomax, GEICO, Go RVing, H&R Block, Lumber Liquidators, Motel 6, Pepsi-
Cola and the USBC, among others. For more information on the PBA, log on to www.pba.com.
About Gemini Sport Marketing
G2 is the industry leader in professional customized fishing shirts/jerseys, and is proud to be the
official jersey of the PBA Tour. From top-of-the-line professionally embroidered tournament shirts
to the hot new G2 XDS Series dye sublimated tournament jerseys, we make the process as
simple as possible to get the best results for bowlers and their sponsors. Whether you’re an elite
touring professional, a competitive league bowler, or a corporate sponsor that support them, G2
has you covered for your tournament jersey needs. Visit us today at
www.geminisportmarketing.com.