I do agree that bowling has become very equipment dependent. Same way that tennis and golf has been. Heck, they even banned those special swimsuits a few years ago because everyone was breaking world records in swimming.
But the PBA isn't about saving itself anymore. Their major and seemingly only backers are the ball manufacturers. They sure won't bite the hand that feeds them.
And modern balls are great for the novice (like me) because it is instant hook in a box. Sure I have to work on not over hooking to be more controllable.
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