The positives: You give the audience plenty of time to see your bowler statistics and I will also say it is nice getting a ball review from someone who isn't putting up 18-20 mph with 500 revs. Also it was good to see this ball on a pattern (also something that many bowlers have experienced being that it is from the Open championships).
Need to have: I would really recommend showing the layout you put on the ball. While people should depend on their pro shop to layout their own equipment rather than the review video, it does help prove out that you are not putting some obscene pattern on the ball to sell a different story.
Nice to have: As you stated, these videos are intended to show the ball in their best possible light. Watching this video (as with almost all videos) it is obvious you got lined up and were throwing it well; at the arrows in the 5 shots I paid attention to I saw 13, 13, 12, 12, 11. While you can't combat small sample size in a ball reaction video what you could do is show a few patterns - keep the Open Championship pattern, add another sport pattern that you think matches up well with the ball (or I guess a THS since a lot of the audience will be using for that - but make sure to clearly express where you think this matches up best for THS). Also, don't be scared to discuss what you wanted this ball to do.
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