A new print public sevice ad released by the Bowlers to Veterans Link issues a call to action for all those who support America's active duty and veteran service men and women.

The ad highlights the need to maintain the promise made by BVL in 1942: We will not forget our troops. The theme "They Rolled for Us. Now Let's Roll for Them." evokes the imagery of the sacrifices made by our troops on behalf of our nation, and highlights the opportunity to give back to those who served while enjoying America's favorite indoor sport.

The BVL is located in Metropolitan Washington, D.C. and is guided by representatives of the United States Bowling Congress and the Bowling Proprietors Association of America. The organization provides a range of recreational and therapeutic programs and services for active duty troops as well as veterans being cared for in Veteran's Affairs Medical Centers, outpatient clinics, readjustment counseling centers, and state veterans homes nationwide. Since its inception during World War II, BVL has raised more than $35 million to improve the lives of those who have served our country.

The ad is available for downloading at the BVL Web site. Further information about BVL can be obtained by contacting info@BowlforVeterans.org.