Hooking can be easy, just depends on what streetcorner you get that evening. ;P
Seriously, don't try to hook the entire lane the first attempts. There are people who are very impressive laying the ball down on board 40 and having it scream off the breakpoint on board 2, but the people who do it consistantly aren't doing the 'grip and rip' - it's all in technique. I'd love to say I know what the technique is to do it - I've watched videotape of many major hookball pros (Smith, Mallott, Jones, Fagan, Nolan, etc...) and the two things I can point to are 1. their fingers are well below the equator of the ball when the thumb comes out and 2. they flip their hand around to around 45 degrees during the release. Notice I said their hand, not their wrist, not their elbow. Sort of a snapping of the ball off of their hand versus a pulling up/ripping of the ball around using wrist strength.
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