Hey, man! Welcome to the board. Honestly, I am not the best one to answer any questions, there are FAR more qualified people (with better averages than me) to really help. But I thought I'd chime in and see if I can't offer two cents.
First, have you ever considered taking a lesson? There are many USBC certified coaches all over the states who can help. We even have a few on this board. They would be able to really take a long look at what you're doing and offer some great advice on technique. On this board, we only have that clip you posted, and it's hard to tell too much from just one clip, ya know? If you're really wanting to bowl better, investing in a lesson or two might be worth it for you!
The first thing I noticed was the approach. Having a good approach is key, because if your approach is off, then everything else will be as well. Everyone has their own approach, and none is wrong, necessarily, but have you put much thought into your approach, and footwork? I noticed a bit of a hop in the approach, is that intentional? Getting a good approach goes a long way, and while it takes a little thought at first, with time it becomes effortless.
Is your thumb in the ball? It's really hard to tell on the video, but it almost looks like you're palming it. Now, I've seen people bowl well by palming the ball, but I think if you want good consistency, the thumb is the way to go. It almost seems like you dropped the ball a bit, that might be because of the thumb? I dunno... It was a bit tough for me to tell, I'm sure someone else on here could help you better.
The ball bounced pretty hard on the initial throw. That shouldn't happen. You might have dropped it a bit, or you could be releasing it too early, and the initial energy is going straight into the boards instead of down the lane towards the pins, causing the ball to bounce. That bounce could also have an effect on the rotation you are getting on the ball (but more doesn't mean better).
The last thing I noticed is while you TECHNICALLY hit the pocket, it looks like you came in high, and that's why you left those pins. Your left foot is lined up with the gutter when you release the ball. On those lane conditions, move over a few boards. Assuming you do everything else the same, it should move out a bit wider, and hit the pocket a bit lower, maybe resulting in a strike.
The only other thing I kind of noticed: Your ball seems to flatten out. When I first watched that video, my initial reaction was, "Oh, that's brooklyn," but it didn't stay on the curve I thought it would, it straightened out. A bowling coach should be able to fix that, and that should help you hit the pocket harder.
Welcome again!
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